Archive for the 'Business' Category

How MarsEdit Was Named

Sunday, October 30th, 2011

For those who don’t know the history, MarsEdit didn’t originate here at Red Sweater. I acquired the software from Newsgator in early 2007 (wow, coming up on 5 years!), and it had been developed originally by Brent Simmons as a feature of NetNewsWire. Brent told me at one point that it was called MarsEdit, because […]

When Ads Feel Wrong

Friday, October 28th, 2011

Marco Arment wrote about the negative impression he had when, after paying $4.99 for a single digital issue of The New Yorker, he was nonetheless subjected to advertisements. He calls the combination of up-front purchase combined with an advertising subsidy “double-dipping,” implying that the content providers are somehow charging you twice for the same product. […]

I’d Netflix That

Monday, September 19th, 2011

I was kept up late last night with the news from Netflix CEO Reed Hastings that the company would split into two. Of course, it didn’t take me long to deliver several of my own choice thoughts about the announcement, including: This heartfelt apology and explanation from @Netflix sounded good until “Qwikster.” Serious branding failure. […]

Windowless Skyscraper

Wednesday, August 3rd, 2011

One of the thrills of software development is how much power is placed into the hands, literally, of a single engineer.¬†Software takes work, and lots of it. But thanks to frameworks of reusable code, individuals are consistently able to “outbuild” the work of our predecessors, while exerting the same or less effort. Consider the work […]