Archive for the 'Articles' Category

One Finger Discount

Monday, November 9th, 2009

What a whirlwind few days it’s been. Late Thursday evening, I was inspired by the current MacHeist promotion, and decided I would like to offer a 20% discount coupon to my customers. 1/5 off? That would make it 1/5 free, right? So it’s not a 5-finger discount, but a 1-finger discount. (Too clever for my […]

Mac Indie Marketing

Thursday, October 29th, 2009

Dan Wood, one of the guys behind Sandvox, just launched a new blog dedicated to issues surrounding marketing as an indie Mac developer. Mac Indie Marketing kicks off with a nice post listing 11 free eBooks that pertain to the subject. Can’t beat the price, here’s to a long and healthy life for Dan’s new […]

MacTech 25 Nominees

Monday, October 26th, 2009

Speaking of awards, MacTech magazine is currently accepting votes for the MacTech 25, bestowing recognition upon 25 people who are voted by the public as having the most influence on the Mac technical world “through their work, writing, or any other effort they make.” I am considering the technical realm of the iPhone as part […]

And The Awarding Goes To

Monday, October 26th, 2009

What distinguishes developers on the Mac from those who design for other platforms such as Windows and Linux? We often answer the question with a flip response that makes us feel good about ourselves: Mac developers are perfectionists. Mac developers are community-oriented. Mac developers are not obsessed with the bottom line. Mac developers are passionate. […]