Invested In All Things Apple
October 23rd, 2007Yesterday, after the close of trading in the big US stock markets, Apple announced amazing quarterly results. The stock price, which had already climbed a few dollars earlier in the day, responded by climbing an astounding $11 dollars further in after-hours trading. Best of all (for Apple investors and fans), the value held through today’s trading, closing at an all-time high of $187/share. Yowza!
And then after hours today, the stock seems to be back down $11. Ouch! The roller-coaster ride of Wall Street can be harsh, but $174 is still a healthy price by most accounts. Anybody who bought a few short months ago at $130 is probably feeling pretty good about now. [Update: Don’t know if it was stale data I was getting, or if it really did dump to $174 after hours, but as several people have pointed out, it now seems to be back up in the $180’s.]
Apple’s good fortunes outside of the stock market appear to be a lot less volatile. They keep building amazing products, and more and more people keep buying them. John Gruber’s analysis today focuses on the huge increase in Mac sales this past quarter, which he chalks up to the conventional halo-effect argument, and elaborates on other market factors that may be boosting sales.
As I said, I own stock in Apple, Inc. So it’s super great news when Apple’s fortunes increase. But I’m also an independent developer for the Mac, which means I own stock in Apple’s customers, too. If Apple’s stock was just going up, up, up with no particular explanation, that would be one thing. But it is going up at least in part (I speculate) because they’re attracting so many new users to the Mac, and there is no clear sign that this trend is slowing down.
When Apple doubles the market share of the Mac, it stands to reason that the size of the group of people looking to buy third-party Mac software also doubles. Hooray for indie Mac developers — the size of the crowd walking past our storefronts is getting bigger and bigger every day. Perhaps my analysis is simplistic, but it seems obvious to me that more people are therefore going to stop in and check out the merchandise. We all win. Thanks, Apple!
It would be enough to cheer about, this booming population of Mac aficionados. But that’s just the Mac. The stock price is also rising on news of iPod and iPhone successes. And what do you know, with Jobs’s recent announcement of an iPhone and iPod developer SDK, it looks like indie Mac developers are invested in those customer bases as well.
Whether you are invested in Apple’s stock, its customers, its products, or all of the above, this is an incredibly fun time to be passionate about and involved in Apple’s future. A great time to be invested in all things Apple.
 
		     
		     
		    